Skip to content
Legal

Privacy Policy

Effective date: 04/11/2025

This Privacy Policy explains how Message Wizard Limited (“we”, “us”, “our”) collects, uses and protects personal data when you use our website and services.

Provider
Message Wizard Limited
Company No.
16544078
Registered Office
Office 2 Yorkshire House, Nostell, Wakefield, United Kingdom, WF4 1AB

1) Who This Policy Applies To

This policy applies to visitors to our website, customers who create an account, and anyone whose personal data is processed through the Message Wizard service (for example, if your details appear in an email order sent to a customer using Message Wizard).

2) What Data We Collect

Depending on how you interact with Message Wizard, we may collect:

Account data

Name, email address, company name, login details and billing details.

Customer Data in the service

Inbound emails, attachments (PDF/Excel/Word/etc.), order content, metadata, and structured outputs generated by Message Wizard.

Usage data

Feature usage, timestamps, processing activity, and credit consumption.

Technical data

IP address, device information, browser type, and diagnostic logs.

3) How We Use Your Data

We use personal data to operate, secure and support Message Wizard, including to:

  • Parse emailed purchase orders into structured order data.
  • Provide dashboards, review queues and approvals.
  • Generate exports (e.g., CSV) and deliver data via webhooks/API.
  • Provide customer support and communicate service updates.
  • Detect abuse, prevent fraud and maintain security.

4) Our Lawful Bases for Processing (UK GDPR)

We process personal data under one or more of these lawful bases:

Contract
To provide the service you signed up for.
Legitimate interests
To secure and improve the service, prevent misuse, and operate our business.
Legal obligation
Where required (e.g., tax/financial record keeping).
Consent
Where required (e.g., certain cookies or marketing communications).

5) No AI Training on Customer Data

We do not use Customer Data to train AI models. Emails, attachments and generated orders processed by Message Wizard are treated as operational data only.

We do not train, fine-tune or improve public or shared AI models using your emails, attachments or order outputs.

6) Security & Data Isolation

Message Wizard is built with a multi-tenant architecture. Each customer is assigned a unique tenant identifier, and data is logically isolated to prevent access by other customers.

  • Encryption in transit and at rest.
  • Tenant-isolated storage and access controls (partitioning by tenant ID).
  • Security monitoring and audit logging.
  • Hosted on Microsoft Azure (UK region where configured).

7) Sharing Data & Sub-Processors

We may use carefully selected third-party providers (sub-processors) to help deliver the service (for example: hosting, storage, email delivery, analytics, and AI infrastructure). We share only what is necessary to provide, maintain, and secure Message Wizard.

When we use sub-processors, we require appropriate contractual protections and security measures.

8) Data Retention & Deletion

We retain data only for as long as necessary for the purposes described in this policy, including to provide the service, resolve issues, and meet legal obligations.

Default retention: 90 days for source emails and logs (unless configured otherwise). You may request earlier deletion or set custom retention (including zero-retention modes where available). Backups are purged on a rolling basis per our policy.

9) Your Rights

Depending on your circumstances, you may have rights under UK GDPR, including:

Access

Request a copy of your personal data.

Rectification

Ask us to correct inaccurate or incomplete data.

Erasure

Request deletion in certain cases.

Objection & restriction

Object to processing or request restriction where applicable.

To exercise your rights, contact us at contact@msg-wiz.com.

10) Cookies

We may use cookies and similar technologies to operate the website, remember preferences, and understand usage. Where required, we will ask for your consent before placing non-essential cookies.

11) Changes to This Policy

We may update this Privacy Policy from time to time. If we make material changes, we will post an updated version on this page and update the effective date.

12) Contact

If you have any questions about this policy or our data practices, contact:

Message Wizard Limited
Office 2 Yorkshire House, Nostell, Wakefield, United Kingdom, WF4 1AB
Email: contact@msg-wiz.com

Want to see Message Wizard?

Start with 200 free credits — no credit card required.